Esterline Welcomes New Avionics Systems President to Lead the Company’s CMC Electronics and Simulation Visual Systems Teams

Esterline Corporation has announced the appointment of Michel Potvin, effective May 2, 2016, to the position of president of its Avionics Systems business group, which includes Esterline’s CMC Electronics (CMC) product brand and the newly acquired Simulation Visual Systems capability, featuring TREALITY display products.

Potvin succeeds Greg Yeldon who has left Esterline after a distinguished career of more than 22 years with the company.

Potvin has been with Esterline for five years, serving first as president of the company’s Control Systems group and later as vice president, corporate marketing & strategy, for the enterprise, based in Bellevue, Washington. Prior to joining Esterline, he held the position of vice president at L-3 MAS, a Canadian division of L-3 Communications, where he was responsible for leading all military maintenance, repair, overall & upgrade (MRO&U) and special mission aircraft (SMA) activities for their global customer base. He also spent nine years with Invensys Process Systems in various general management and corporate roles, including the successful leadership of an international lean enterprise initiative. He spent the first decade of his career in engineering and project management positions with Lockheed Martin Canada (formerly Paramax) and Securiplex Technologies, a subsidiary of SNC-Lavalin.

“Michel’s experience and background are a perfect fit for taking on this role. He understands the technologies and markets that will best serve our customers,” says Esterline CEO Curtis Reusser. “He knows how to advance our sales and business development efforts across the corporation, and he is well versed on our overall strategy, so I have confidence he can successfully lead and grow our business with the CMC avionics team and the new Simulation Visual Systems team.”

Potvin has an industrial engineering degree from the University of Quebec. He also completed an executive management program at the Queen’s University School of Business in Ontario and has completed graduate-level studies in project management.

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